Software as a service is fast becoming a popular substitute to investing in software licenses. The benefits of lower upfront costs, ongoing functionality enhancements without the need for upgrades, and lower IT support costs make the proposition very attractive.
Unfortunately, many SaaS providers do not get adequately rewarded for the value they deliver to their customers. By charging a flat monthly fee SaaS providers risk segmenting their potential customer base according to price. Low use customers might view the monthly flat fee as too expensive and not representing value. The second segment sees the monthly fee as representing fair value and the customer is happy. The third segment is the high use customer who views your monthly fee as a bargain and well below the value you provide them.
You have left money on the table!
Applying a flat monthly fee for your service is akin to playing a round of golf with only one club in your bag. Sometimes you have the correct tool but mostly you don’t.
The Genex billing platform allows you to shape pricing plans for a variety of customer types so that you can charge according to the value they derive. It is like a full set of golf clubs.
By tracking the activity of your customers and sending transaction records to our Genex API, our cloud based billing platform rates the transaction, accumulates records and periodically generates bills and sends them to your customer. It also integrates with payment gateways and provides you with a consolidated reconciliation feed, management reports and general ledger transactions file. Genex also provides an online portal so you can view the detailed transaction records.
Why not maximise your revenues. Contact us today.