Your customers can make use of your products and services in many different ways, extracting various levels of value for themselves. So why charge them all the same way? Smart Billing allows you to apply charging models that more closely track the value being delivered.  Your customers are prepared to pay more if they see the value to them.  In fact, if they see more value in your product or service than is indicated by your charging model, they can become suspicious and building trust becomes difficult.

So why do so many vendors us “one size fits all” pricing?  Because it is easy.  Easy, but not smart. Charging models based upon a “user pays” principle involve tracking the customers’ consumption behaviour and this can become a burden.

Genex allows you to apply a wide variety of “user pays” pricing models to maximise your revenue without creating heavy workloads for you.  Transactions are tracked and priced automatically, collated periodically, and a single invoice issued to your customer.  This makes payment and reconciliation easy to manage.

Source transaction records are collected by Genex, accounted for, and validated.  Any exceptions are immediately highlighted so corrective actions can be taken.  At completion of each billing cycle a series of reports are generated showing revenue levels, profitability and trends.  These revenue assurance measures ensure you bill for every transaction that you are entitled to.

The automation of pricing the transactions, preparing invoices, and issuing bills speeds up the revenue cycle so you get your money quicker.  The sooner you bill the sooner you get paid.

Genex performs all these processes for you, according to your business rules, leaving you time to do what you do best and grow your business. Genex can provide meaningful analytics to help you track your business performance and show you what works and what doesn’t work so well.